Cayan has introduced a new non-integrated version of its Genius Platform ‘Genius STX’, for smaller retailers who do not have a point-of-sale (POS) system.
Genius STX enables a sophisticated checkout, similar to what many consumers encounter with major retail chains, including acceptance of mobile payments like Apple and Android Pay via NFC/QR codes and chip cards (EMV), company sources said.
“Small retailers are struggling to modernize in the fast-changing world of payments. Having a future-proof payment system in place like Genius STX is quickly becoming a necessity as the mobile payments and EMV revolution marches on. 2016 will be the most challenging year yet, as more mobile payment forms present themselves. At the same time, there’s never been more opportunity for retailers to transform their customer experience for the better,” said Cayan co-founder and CEO Henry Helgeson.
In addition to accepting mobile payments and EMV, Genius STX also enables small retailers to handle digital signature capture, cash back, transaction history and gift card support, including activation, sale, refund, add value and balance inquiry.
“Genius STX gives agents and smaller ISOs the opportunity to sell a truly differentiated product without the need for an integrated point-of-sale system, allowing all sizes of retailers to compete with that big brand retail payment experience that shoppers expect,” said Cayan Chief Revenue Officer Ken Paull.